WORK
BRAND IDENTITY
DESIGN
SADO
BEEWAX WRAP BUSINESS
(AN IMAGINATIVE BRIEF)
Sado (Sáp dô) is a brand identity project for a beewax wrap small business. Sado is all about offering fun and eco-friendly alternatives to plastic wrap, so you can keep your food fresh and cut down on waste. In this project, i aimed to build a cool visual identity that shows off my ability to create lettering wordmark, combining vibrant colors as well as pushes myself to create more branding assets.
Full showcase at Behance - Sado
LA BOUTIQUE
LOGO DESIGN
This logo for La Boutique fashion store features a unique monogram design that embodies the flow of thread, symbolizing the artistry of fashion. The elegant curves and lines create a sense of movement, reflecting the dynamic nature of style.
LETTERING
SERIES
TỪ LÁY TIẾNG VIỆT
THE SERIES
This series of Vietnamese reduplications explore how letterforms can convey parts or even all of the meaning of any word.
CHỮ HÌNH CHƠI VỚI CHỮ Ý
In this series, I collabed with copy-writers to create lettering artworks featuring different forms of decorations that better convey contents with twists in use of words or double meaning.
VIETNAMESE'S MOTTO LETTERING
Oh to be INDEPENDENT - FREE - HAPPY
PERSONAL MERCH DESIGN
Few tokens i design for myself celebrating 5 years of commitment to lettering art
